Summary

Banjo is a magical, globetrotting cat, who sends monthly activity packs to children ages 4-9 from the Taj Mahal, The Great Wall of China, Indonesia and Iceland… and many more super exciting places around the world!

Payments

Attribution Period (Cookie Length)

30 Days

Banjo Robinson Affiliate Programme

Dear Publisher,

Hello and welcome to the wonderful world of Banjo Robinson - a monthly postal subscription for ages 4-9.

 

Banjo Robinson is a magical, globetrotting CAT who sends letters and creative activities to your child in the post. (Written by children's authors you know and love.)

We're in the same space as Santa Claus, the Tooth Fairy and Elf on the Shelf, except that we engage children on a monthly basis, throughout the year - a gift that keeps on giving. 

 

OUR OFFER:

We  offer our valued publishers a 20% commission for every sale.

 

OUR PRODUCT: 

Personalised letters in the post: a monthly subscription for ages 4-9

Watch reluctant readers squeal with excitement as they open letters from the Taj Mahal, The Great Wall of China, and the Pyramids of Giza! 

9/10 children write back to Banjo Robinson, posting their letters under the sofa before they go to bed. 

We're quality children's literature, written by authors you know and love - disguised as letters from a cat!

Positioned for mass market, our postal subscription is only £2 / $2.5 per month.

 

We sell: 

  • 6-month pen pal subscription for £12
  • 12-month pen pal subscription for £24
  • A book: £14.99
  • A plush toy: £16.99
     
    Each month our subscribers receive from Banjo: 

 

  • A travelogue from Banjo
  • A WORLD MAP POSTER with Banjo's first pack
  • Creative activities
  • Country facts
  • A reply page
  • A reply envelope
  • A colouring-in page
  • Country stickers
  • A local recipe
  • A local map
  • ***The first pack includes an interactive World Map poster, to follow along with Banjo's travels***

 

Note: 

We provide voucher codes: 60% off Banjo's first activity pack.

We can also negotiate visibility fees.

 

Join Our Adventure:

We invite you to join us in the enchanting world of Banjo Robinson, inspiring children, promoting literacy, and fostering a lifelong love of learning.

 

Ready to Get Started?

If you're ready to embark on this exciting journey with Banjo Robinson and start earning a 20% commission on each sale, please get in touch with kate@banjorobinson.com

 

Thank you for considering Banjo Robinson. We look forward to a fruitful and inspiring partnership.

Sincerely,

 

Banjo Robinson affiliate marketing team


 

About Us:

  • We’ve now sent 120K letters to children in 41 countries around the world.
  • We're the first children’s subscription sent from a magical character - 'the fun of Father Christmas, all year long’ - privately owned.
  • We’re the cheapest children’s subscription in the US or UK, positioned for mass market, but we pack a punch in terms of value - screen-free, multidisciplinary learning, that feels like a game, and creates a bonding moment between parent and child, throughout the year.

 

Why Partner with Banjo Robinson?

We understand the value of affiliate marketing and how mutually beneficial partnerships can be. By joining forces with Banjo Robinson, you become part of a brand that:

Inspires Learning: Our product goes beyond entertainment; it's an educational tool that broadens kids' horizons through stories and adventures.

Fosters Creativity: Banjo Robinson's adventures inspire creativity and imaginative play, enriching a child's development.

Encourages Literacy: We promote reading, writing, and critical thinking through personalized letters from Banjo.

We’re a unique solution for reluctant writers - there’s currently nothing on the market (or in classrooms) that gamifies picking up a pen, and writing.

We’re something different within children’s publishing - a way to introduce your child to reading, little and often, with an emphasis on imaginative play. 

We set an early association between reading and fun, which is hard to match in 5 year olds - the foundation of a successful educational career.

We’re the first children’s book which breaks the 4th wall - where the hero sends letters to you in real life. 

 

Editorial / content themes for Banjo Robinson:

  • Imaginative play
  • Screen-free play
  • Multi-disciplinary learning (literacy, geography, SEL, culture and inclusivity)
  • Working mum guilt: Quality time with family
  • Reading for pleasure
  • Writing for a purpose
  • Parenting hacks
  • Enriching the home learning environment
  • The magic of Christmas / Elf on the Shelf, all year
  • Cost of living crisis - affordable gifts (Banjo’s letters and creative activities are only £2 per month)